It is projected that annually created digital data will increase 10x between 2013 and 2020. The gains require increased energy efficiency in power management systems to keep up. Moore’s Law has been the traditional technological driver, but it no longer able to meet the required gains. Fortunately, Sarda Technologies’ new power management technology is able to improve voltage regulator power density, response time and granularity by an order-of-magnitude. These components are able to reduce energy consumption of cloud computing system by 30% or more.
Read the full article from PowerPulse.net
The National Association of Broadcasters (NAB) explains what excited them about Antenna’s platform and why they decided to invest in the company. The NAB focuses on discovery and funding of new technologies that may benefit the broadcast industry, says NAB CTO Sam Matheny. They see Antenna’s audience engagement platform and its ability to capture meaningful reactions and present insightful analytics. The NAB sees Antenna as a valuable tool for not only increasing a site’s metrics, but also expanding its audience.
Read the full blog post from NABLabs
It is predicted that over $3B will be spent on ads in the upcoming election cycle. Matthew Davis, VP of Marketing at Reveal, explains how local media outlets can compete with Facebook for those ad dollars. To compete effectively, Davis says that it’s critical that local media uses analytics tools to better understand their audience. Davis believes that despite Facebook’s head start, local media has an advantage given the time spent consuming local content and the ability to promote across both digital and TV.
Read the full article from NetNewsCheck
Heal’s, a U.K. luxury furniture company, is using CloudTags to “bridge the digital and physical worlds of product sales and marketing.” CloudTags combines smart tags with tablet PCs to enable shoppers to learn about products and create a wishlist. When their visit is complete, shoppers can choose to share contact information as a way to save their wishlist. “The solution paid for itself within one week by increasing store sales,” says Oliver White, Heal’s multi-channel director.
Read the full article from RFID Journal
Pack Purchase emerged from stealth mode with the announcement of the initial close on its Series Seed funding. Co-led by IDEA Fund Partners and Cofounders Capital, the financing will enable the company to expand its services to new markets. Pack Purchase piloted its platform in select areas of the Triangle. Leveraging technology and handpicked local service providers, the company’s platform allows users to easily manage all aspects of routine home maintenance.
Read the Press Release from Pack Purchase