The Startup Factory, National Association of Broadcasters
Antenna is an engagement platform that allows users to react to anything on the web. The company’s platform allows publishers and retailers to understand audience sentiment from thousands of reactions to text, images, videos, products, and more in a matter of seconds. Antenna is the easiest way to know what content and products people care about, and why they care about them.
The National Association of Broadcasters (NAB) explains what excited them about Antenna’s platform and why they decided to invest in the company. The NAB focuses on discovery and funding of new technologies that may benefit the broadcast industry, says NAB CTO Sam Matheny. They see Antenna’s audience engagement platform and its ability to capture meaningful reactions and […]
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