Bots Outpace Humans Online: Study

Distil Networks released The 2015 Bad Bot Landscape Report, which showed that traffic generated by bad bots on the networks they monitor decreased between 2013 and 2014. However, as Curtis Franklin Jr. writes onInformationWeek, it also revealed that the percentage of humans responsible for online traffic decreased from 55% in 2013 to 41% in 2014. Bad bots make up 23% of the traffic monitored and the rest? Good bots.

Read the full article from InformationWeek

Internet Privacy Is The Wrong Conversation

Rami Essaid, Co-Founder and CEO of Distil Networks, talks about the relationship between tracking user engagement and privacy. He writes, “The truth is, people will never achieve true privacy and anonymity online.” The resourcefulness of companies like Facebook and Google that use tracking and canvasing technology to advertise to users is not surprising, says Essaid, but the conversation and presentation of online tracking needs to change. “Transparency is the only true solution because right now, the world is chasing its tail trying to regulate tracking technologies.” How do companies implement this transparency? Essaid suggests offering tracking voluntarily would lead to transparency as a “self-correcting market force.”

Read the full article from TechCrunch

Distil Networks Helps Companies Battle Bad Bots

Rami Essaid, Co-Founder and CEO of Distil Networks, details the company’s genesis and the market potential for a service that protects against bot fraud. Essaid says the market is appealing to big publishers like Forbes who want to protect their content from plagiarism. “Since bringing it to market, we’ve grown 500 percent year-over-year in terms of revenue. So by the end of this year, we’ll be looking at revenue in the seven-figure range. Which is pretty fast growth for 24 month of selling the product,” says Essaid.

Read the full article from Forbes

Distil Networks Study Reveals CAPTCHAs Have Negative Impact on Web Traffic and Leads

A new Distil Networks study reveals that CAPTCHAs have a negative impact on web traffic and leads. It was found that CAPTCHAs, widely-used to protect websites against malicious bots, affect user behavior and engagement between users on both mobile and desktop browsers. The study was conducted through a trivia quiz about U.S. history and politics promoted via social media. A CAPTCHA was randomly placed at the end of approximately half the 1,079 quizzes served. The study used quizzes to explore the impact that CAPTCHAs may have on sustaining Web traffic and how they affect user behavior in completing forms.

The results revealed that CAPTCHAs have a much greater effect on users accessing forms with their mobile devices. Users who took the quiz on a mobile device were 27% more likely to abandon the quiz when faced with a CAPTCHA than users accessing the quiz from desktops. Findings also indicated that CAPTCHAs cause businesses to miss out on a sizable portion of potential leads. “There is a need to distinguish between bots and actual human traffic, but that shouldn’t come at the cost of website conversions,” said Rami Essaid, CEO and Co-founder of Distil Networks. “Outdated solutions like CAPTCHAs significantly reduce registrations, leads, and other website inquiries. Businesses should consider frictionless solutions that automatically detect human visitors from the bots.”

Read the press release from Distil Networks

MLS Fights ‘Bad Bots’

Multiple listing service data is highly valuable in the real estate and mortgage industries and like any other asset, it is vulnerable to theft. However, Distil Networks, the leading public and private cloud security provider that blocks malicious bots, is helping MLSs protect their data. In November, FBS announced it would be the first MLS system provider to implement Distil’s solutions across its 130 MLS customers, covering more than 10,000 Flexmls-powered sites. Distil’s cloud-based automated bot blocking solution identifies malicious bots and allows only legitimate traffic to the site.

Read the full article from Inman

Winning the War Against Bots

While web bots began as innocent agents helping to gather and archive information for search engines, they have evolved into something that can be used maliciously. Potential harm from malicious bots range from email gathering for spam distribution to crippling websites through Distributed Denial of Service attacks. Distil Networks’ leading cloud security platform can identify bots from human visitors and prevent malicious bots from entering a client’s network. The company also offers a private cloud for on-premise solutions.

Read the full article from TechRepublic

Ongoing Implications as Bot Scraping Continues to be Good Business in Travel

While web robots help to systematically archive, map and organize the ever-growing data available online, there are a growing number of web robots designed for malicious purposes. An example of the latter is web scraping pricing and product information from competitors to make instantaneous adjustments. This is a particular pain point for the travel industry, where data sharing agreements are costly. Distil Networks, the leading bot detection and mitigation platform, recently released a report on how online travel sites can protect themselves from malicious web scrapers.

Read the full article from Tnooz

Click Fraud: A Multi-Billion Dollar Bot Problem

Distil Networks Co-founder and CEO, Rami Essaid, explains why malicious bots are a costly problem and what can be done to recognize and mitigate future attacks. Recent estimates suggest that click fraud – a malicious botnet attack that drives up click through rates – will cost more than $11B in wasted ad spending this year. Click fraud is projected to grow as it also becomes harder to detect. While good marketing practices can help identify fraud, solutions do exist to detect and distinguish bad bots from actual site visitors.

Read the full article from Multichannel Merchant

Distil Networks Named One of Hottest Companies in DC by Lead411

Lead411 has recognized Distil Networks, the global leader in bot detection and mitigation, as one of the fastest growing technology companies in DC. “Our 2014 award winners might be our best selection ever,” said Tom Blue, CEO of Lead411. “It seems like there is no better time to be a tech entrepreneur. There are so many startups succeeding right now and it is reflected in these awards.” Winners were selected from over 784 companies and had to have achieved 100% revenue growth over the past two years or received over $1M in funding within the past two years. “Our entire team is extremely proud that we have received this award and recognition. It is extremely humbling to be considered alongside such a terrific group of companies,” said Rami Essaid, CEO & Co-founder of Distil Networks.

Read the press release from Distil Networks

Distil Networks Named One of the Hottest Companies in DC by Lead411

Lead411 has recognized Distil Networks, the global leader in bot detection and mitigation, as one of the fastest growing technology companies in DC. “Our 2014 award winners might be our best selection ever,” said Tom Blue, CEO of Lead411. “It seems like there is no better time to be a tech entrepreneur. There are so many startups succeeding right now and it is reflected in these awards.” Winners were selected from over 784 companies and had to have achieved 100% revenue growth over the past two years or received over $1M in funding within the past two years. “Our entire team is extremely proud that we have received this award and recognition. It is extremely humbling to be considered alongside such a terrific group of companies,” said Rami Essaid, CEO & Co-founder of Distil Networks.

Read the press release from Distil Networks